Companies are often called upon to host events that serve a variety of purposes. While you might have no problem planning a business lunch for a small group, it gets harder to plan for large-scale events such as conferences. Taking a look at five times when an event planner can benefit your company helps you know when it’s time to call in a pro.
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1- Host a Professional Trade Show
Trade shows are an exciting opportunity for companies to gather with other professionals within their industry to showcase their products and services. However, trade shows are known for being huge events that require detailed planning. Event planners can assist with selecting a location that is big enough to host the event, and they’ll help to map out all of the details which include everything from renting booths and other furniture to setting up sound equipment.
2- Get Help Planning An Employee Retreats and Conferences
Depending on the size of your company, it might be necessary to host conferences to get everyone in the same place for training sessions and other forms of employee engagement. Many company conferences involve finding a place to host the event along with keynote speakers who can address the audience with points that fit your company’s needs. Hiring an event planner can help you connect with entertainers who will inspire your company’s employees to achieve their missions.
3- Make a Strong Impression During a Product Launch
With a new product launch, you want all eyes to be on the specific goods or services that you are presenting to the world. The last thing your company needs is for invitees to remember issues that arose or be distracted by poor planning. Event planners are adept at making sure that everything from the lighting to speakers and other details are all perfectly in place for the big announcements and presentations.
4- Heighten Employee Recognition During Incentive Trips
Awards ceremonies are often the highlight of incentive trips, and your company benefits from showcasing its employees’ contributions with a high level of appreciation. Your company can work with an event planner to ensure that the stage is set up with everything your presenters need to show deep appreciation. They can also help plan the logistics of incentive trips when your team plans to travel for the big event.
5- Show High-Profile Guests Respect During Major Galas
Non-profit businesses and organizations often invite high-profile members of the community to galas and other types of fundraisers. Although it’s important to be budget-minded, hiring an event planner can help your organization save on essential services. Since event planners have connections with caterers and entertainers, they’ll be able to point you in the direction of services that fit your budget. Plus, potential supporters will appreciate your company’s organized approach to planning the event.
Hiring event planners takes a large portion of the responsibilities of hosting conferences and other large-group gatherings off the shoulders of your company’s employees. By hiring someone outside of the company to plan the event, everyone can enjoy participating in the special moments themselves. Now, all you have to do is give your professional planner the details you need to cover to pull off the event of the season.